Piracy & E-Sport - Gaming meets Law

Speaker: Egon Engin-Deniz

Register before 14 August 2009 at www.cms-hs.net/gaming.

E-sport is a promising new market that offers lucrative opportunities. Market players in this sector need to be aware of the extent to which e-sport may incorporate elements of the real world, e.g. if electronic leagues are permitted to use the rules, names, brands and images of real clubs and players or how product placement and in-game advertising can be leveraged as a financing tool. Discuss these issues and more with Thomas Summerer, former general counsel for the German Football League and now a CMS partner specialising in e-sports and media. Emerging business models in new media are inevitably confronted with the issue of piracy. We invite you to discuss the legal aspects of Internet piracy in different European jurisdictions with international CMS lawyers and your peers. New strategies for fighting the illegal distribution of online content will also be presented.